Research Tidbits: Environment
A selection of interesting research and articles we've found recently. Deepwater Horizon backlash on BP Sabine Matejek and Tobias Gössling investigated the Deepwater Horizon catastrophe in 2010, during which BP was accused of huge discrepancy between its communications about corporate responsibility and what it actually did operationally. The study focuses on the processes of building, losing, and repairing environmental legitimacy based on the Deepwater Horizon case. BP introduced its “beyond petroleum”-rebranding and the “making this right”-campaign [...]
